CannaFact Friday

Setting Standards High for Cannabis Space Design

As the cannabis market matures, it is imperative to differentiate yourself from competitors. So, how can you do that? Get creative! Retail and merchandising are widely known internationally amongst industries and are now a recognized facet within the cannabis industry. Anderson Porter Design collaborates with the author of Branding the Bud: The Commercialization of Cannabis, David Paleschuck, to bring light to the capabilities design provides in a brand or space. We’ve begun to collaborate with Paleschuck on design practices to implement and improve upon in the cannabis space. Check out Brian Anderson, David Paleschuck, and Adriana Hermans have a candid conversation about the value of design in the cannabis space